Composite technology is a way for the server to deliver a page: first it very quickly serves previously saved cached content, and then, in parallel, it loads the graphics and the information that has changed since the page was cached. A composite site gives visitors a comfortable experience and search engines fast indexing.
What a composite site is
A composite site is an elegant and simple combination of technologies that already existed before. Nothing fundamentally new is invented here: caching, background loading and work with the visitor's browser are taken and assembled into a single page delivery scheme.
The main achievement of the composite approach is that implementing it does not require any global rework. The technology can be switched on for a site that is already live, provided the CMS has been updated to a version that supports it.
Your benefits and gains
- The site responds 100 times faster. The visitor sees the static part of the page immediately and can work with it while the dynamic part is still loading in the background.
- Better ranking in search. Search engines do not like web resources that take a long time to respond. The search robot measures the time that passes between the request and the start of the site's response. If pages load slowly, they may fail to be indexed, and the site's positions in search results will get worse. With composite technology the response time is significantly shorter.
- A noticeable increase in online store conversion. The slower a site loads, the worse the user's perception of it. A page that takes between 1 and 4 seconds to load is abandoned by 25% of visitors, who leave without ever seeing the information.
Speed through the eyes of search engines
For Google and other search engines, server response speed is not a cosmetic characteristic but part of how a resource's quality is assessed. The robot records the delay between the request and the start of the response: if it is long, some of the pages may simply never make it into the index.
The composite approach works with exactly this metric. The server delivers a cache prepared in advance, so the response begins almost immediately — both for the robot and for a live visitor.
Figures worth knowing
Mobile devices are the most vulnerable spot. It is there that every second site takes longer than 7 seconds to load, so any gain in response time is most noticeable on mobile.
How to move a site to the composite approach
Any web resource developed on the corresponding corporate CMS platform can run on composite technology — provided the system has been updated to a version that supports the composite approach. This means the technology is implemented in two scenarios.
- On a new site — right during development, when templates and components are designed with the split into static and dynamic parts in mind.
- On a site that is already live — after first updating the CMS to a supported version.
How much it costs
ANIART provides composite technology implementation services — from 50 000 UAH. The cost of the work depends on the number of components used and their templates, so it is best to confirm an exact estimate with our managers for your specific project.
Our specialists are certified in the use of this technology, which allows us to guarantee a high quality of work.
