Journal
ANIART Blog
Cases, insights and e-commerce trends from the ANIART team.
Articles and case studies
Insight 29.03.2019
Project Manager in Web Development: The Role, the Requirements and the Test Assignment
A full description of the PM role at ANIART: day-to-day responsibilities, the qualities we look for, the three candidate profiles that suit us, the terms we offer and the test assignment.
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Insight 29.03.2019
Startup Review No. 1: Picnic, Cognoa, Turvo and NeighBro
Four startups from four corners of the world: Dutch grocery delivery from its own warehouse, autism screening for children, freight automation on one platform, and a local social network that pays the bills.
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Insight 19.07.2017
Startup Review #5: Craftsy and CreativeLive — Turning Hobbies into Income
Two education startups built on hobbies: Craftsy sells cheap courses for pleasure, while CreativeLive frames the same format as an investment in self-employment — and charges twice as much.
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Insight 05.07.2017
Startup review No. 4: touch without contact and an eye in orbit
Two startups, two steps into the future: Ultrahaptics creates the sensation of touch out of thin air with ultrasound, while Orbital Insight turns satellite images into analytics and sells them as reports.
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Insight 01.06.2017
Startup Review, Issue 2: MasterClass and Otus — two models of online education
Educational startups are rare, so it is worth looking at two of them side by side: video lessons on the secrets of mastery from A-list stars, and group professional development for programmers. Same subject, completely different products and business models.
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Insight 15.06.2016
Social Media Marketing Industry Report 2016: what 5,086 marketers said
A translation of part five of the 2016 Social Media Marketing Industry Report: measuring ROI, Facebook effectiveness, hours spent each week, and a profile of the 5,086 marketers surveyed.
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Insight
01.06.2016
Panoramic 360 Video in SMM: 8 Ideas That Boost Engagement
Brands shoot 360-degree video so viewers end up inside the frame instead of just watching it. Eight ways to use panoramic video on social media, from product tours to immersive TV.
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Insight 01.06.2016
What marketers planned for 2016: video, visuals, blogs, live and podcasts
The Social Media Marketing Industry Report 2016 asked 5,086 practitioners about their plans: which content formats they intend to scale up in the year ahead, and which they will leave aside.
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Insight 01.06.2016
What social media gives a business: where B2B and B2C strategies diverge
The fourth part of the Social Media Marketing Industry Report 2016 by Social Media Examiner in numbers: what social media gives a business and where B2B and B2C strategies really part ways.
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